Attracting Talent with Bring Your Own Device (BYOD)

With or without corporate BYOD programs, many employees already use personal phones for work, whether to answer emails on the commute home or before bed or to send a quick Teams message. However, according to a study conducted by Intel, more than half of the respondents agreed that "It would be beneficial to have work tools more similar to their personal tools." In addition, the study stated 61% of Gen Y and 50% of Gen X tech-savvy workers believe the technology tools they use in their personal/social life are more efficient and productive than those used in their work lives.

 The consumerization of IT is on a steady upward trend. Continuously increasing general proficiency with information technology means that individuals are beginning to access what would have once been considered state-of-the-art information technology and use it for private purposes. As a result, they are becoming advanced with tech that was once inaccessible to the public.

In many ways, today's employees tend to exhibit superior skill levels when using software tools, hardware devices, and troubleshooting their own IT issues. As a result, prospective employees may find BYOD attractive because bringing one's device provides access to familiar technology. Intrinsically, BYOD has mutually beneficial qualities that can boost productivity and employee satisfaction for both the company and the end-user.

Source: Intel Insights and Market Research